Kelly is a jewelry and home decor craftswoman based in Las Cruces, NM. She sells her products at the local farmer's market and advertises on Facebook and Instagram. Kelly needed a creative, colorful brand that would appeal to and draw inspiration from the vibrant community in Las Cruces. Kelly and I worked together to create her logo, and I expanded it into brand guidelines to apply to all necessities. This year (2018) we are working on updating her logo, website, and marketing material to reflect Kelly's new products and stronger ecommerce presence.
